The Census Bureau counted 998 employer establishments in Douglas County, WI in 2023 and 777 with a ZIP 54880 address; this page sets both out, with the city offices an owner deals with.
Glenland Credit gathers the Superior, Wisconsin numbers here for owners planning a request: Douglas County and ZIP 54880 Census figures, lender types, the local small business development center, property and restaurant purchases, and the office address.
At a glance
- Employer establishments
All sectors, Douglas County, WI: 998 employer establishments (CBP 2023)
- No-payroll businesses
All sectors, Douglas County, WI: 2,601 businesses without paid employees (NES 2024)
- Office ZIP employers
All sectors, ZIP 54880: 777 employer establishments (ZBP 2023)
Business Lenders Near Superior, WI: What They Ask Clinic Owners For
A clinic owner near Superior, WI can go to a bank, a credit union, a community development financial institution, an online lender or an equipment maker's finance arm. Each asks for much the same file: two years of returns, recent statements, the quote or the purchase agreement, a debt schedule and, for a clinic, the claims aging report and payer mix.
Depository credit intermediation, the Census code for banks, savings institutions and credit unions, had 17 employer establishments in Douglas County, WI in 2023, 12 of them with a ZIP 54880 address (CBP, ZBP). Banks and credit unions tend to ask more and price lower; online lenders ask less and price higher.
Superior, WI Business Loans for Repair Shops and Retailers: Parts Inventory and Two-Post Lifts
A repair shop and a store share a pattern: a long-lived purchase (a lift, display cases) and a stock that turns (parts, seasonal goods). The first fits equipment financing; the second fits a line or inventory financing.
Automotive repair and maintenance had 32 employer establishments with a ZIP 54880 address in 2023 and retail trade 121 (ZBP). Business loans by industry has a page for each trade.
Superior, WI Commercial Real Estate Sale: What a Buyer Lines Up Before Financing
A buyer looking at a commercial building for sale in Superior, WI lines up four things before a lender commits: the zoning district and permitted uses (the city's zoning rules sit in Chapter 122 of the Superior Code of Ordinances), the parcel and assessment record from the City Assessor, a title search, and a down payment, which a commercial real estate lender sets as a share of the price.
An environmental review comes into it for any site that held fuel or industrial use. The Superior, WI zoning guide covers the zoning steps, and the Douglas County records guide covers parcels and tax bills.
Restaurants for Sale Superior, WI and the Funding Side of a Move
Buying a restaurant that is for sale brings its equipment, its lease and its name, and usually a liquor license question. In Superior, alcohol licenses are issued through the City Clerk's office, so ask early how a license is applied for under new ownership. The purchase itself goes on a term loan; the seller may carry part of it as a note.
Full-service restaurants had 28 employer establishments with a ZIP 54880 address in 2023 (ZBP). Restaurant loans covers kitchens and purchases.
Small Business Development Center Superior, WI and Douglas County, WI Gas Station Owners
The Small Business Development Center at UW-Superior lists its office at 1401 Tower Avenue, Suite 103, and offers consulting and education across Ashland, Bayfield, Burnett, Douglas, Iron, Price, Sawyer and Washburn counties. A gas station owner working on a purchase plan or a remodel budget can ask it for help with projections before applying anywhere.
The city's business page also points to the Development Association, Inc., a nonprofit working on business retention and growth in Superior and Douglas County, and to the Superior Business Improvement District, which covers an 89-block area of the central business district. None of the three is connected to Glenland Credit.
Superior, WI Restaurants: What Restaurateurs Fund, With ZIP 54880 Counts
Restaurants on the city's commercial avenues fund the same things as restaurants anywhere: a hood or a walk-in cooler, a dining room refresh, a patio, and wages in the weeks after a remodel. Limited-service restaurants had 19 employer establishments with a ZIP 54880 address in 2023, and full-service restaurants 28 (ZBP).
The city's Small Business Grant Program reimburses part of the cost of storefront improvements for qualifying brick-and-mortar businesses, with a $20,000 cap per award, quarterly reviews and Plan Commission and Common Council approval (superiorwi.gov, checked 2026-10-24). A grant reimburses after the work, so the work itself still needs funding.
Douglas County, WI Sectors Side by Side: Employers, Paid Staff and Payroll
| Sector | Employer establishments | Paid employees | Annual payroll |
|---|---|---|---|
| Accommodation and food services | 152 | 1,872 | $34.6 million |
| Retail trade | 149 | 2,346 | $84.4 million |
| Other services (except public administration) | 113 | 755 | $26.3 million |
| Health care and social assistance | 109 | 1,766 | $80.1 million |
| Construction | 97 | 1,189 | $131 million |
| Professional, scientific and technical services | 57 | 327 | $18.8 million |
| Manufacturing | 52 | 1,849 | $140.5 million |
| Finance and insurance | 52 | 386 | $26.5 million |
| Transportation and warehousing | 48 | 1,471 | $86 million |
| Wholesale trade | 41 | 795 | $55.7 million |
| Real estate and rental and leasing | 39 | 152 | $4.1 million |
| Administrative, support and waste services | 30 | 371 | $9.1 million |
| Arts, entertainment and recreation | 25 | 300 | $7 million |
Accommodation and food services had the most establishments (152), retail trade the most paid employees (2,346), and manufacturing the largest payroll ($140.5 million). Sectors with fewer than 25 employer establishments are left out of the table.
ZIP 54880 by Sector: Employer Addresses in the Superior, WI Postal Area
ZIP 54880, which includes the Glenland Credit office, had 777 employer establishments, 13,085 paid employees and $705.6 million in annual payroll in 2023, and 337 of those establishments (43.4%) had fewer than five employees (ZBP). The city of Superior covers 19.2% of the ZIP's land, so these are ZIP figures, not city figures.
| Sector | Employer establishments | Share with fewer than 5 employees |
|---|---|---|
| Retail trade | 121 | 37.2% |
| Accommodation and food services | 105 | 31.4% |
| Health care and social assistance | 95 | 33.7% |
| Other services | 93 | 46.2% |
| Construction | 51 | 54.9% |
| Manufacturing | 45 | 22.2% |
| Professional, scientific and technical services | 45 | 60.0% |
| Finance and insurance | 43 | 67.4% |
| Real estate and rental and leasing | 36 | 75.0% |
| Wholesale trade | 35 | 34.3% |
| Transportation and warehousing | 34 | 41.2% |
| Administrative, support and waste services | 24 | 58.3% |
| Arts, entertainment and recreation | 21 | 57.1% |
Self-Employed Residents in Superior, WI Compared With Douglas County, WI and Wisconsin
Self-employment ran lower in Superior, WI than in the state: 6.1% of employed city residents (margin 1.3 points), 6.6% across Douglas County, WI (margin 0.9) and 8.5% statewide in Wisconsin (margin 0.1), per the 2020-2024 American Community Survey. In Superior, 2.9% ran incorporated businesses and 3.2% unincorporated ones.
Self-employed owners usually apply with personal returns that show business income on a schedule, so keep business deposits in a separate account well before a request.
Glenland Credit's Superior, WI Office and Phone
Glenland Credit's office is at 1614 N 18th St, Superior, WI 54880. Phone (715) 226-9613. Requests also come in through the web form. Areas served covers Oliver, Poplar, Lake Nebagamon and the rest of Douglas County, WI.
Business Types Open to Funding Requests in Greater Superior, WI
Partners look at requests from Superior, WI businesses in a wide spread of fields, among them contractors and construction trades, restaurants and food service, medical and dental practices and retailers and wholesalers that carry stock. The partner working on a request settles each request on its own policy.
Records to Gather for Superior, WI Owners
- Monthly statements for the business accounts with no pages left out
- A current profit and loss statement and a balance sheet for that date
- Government-issued photo ID for every owner with a stake in the business
- Formation papers such as articles of organization and the IRS notice that shows the EIN
- A list of current business debts and each one's monthly payment
- For equipment requests, the seller's quote naming the item, the seller and the price
Partners set their own document lists; this list shows the usual basics.
The Next Steps of a Request for Superior, WI Business Owners
- Start with a call to (715) 226-9613 or use the online form to share the amount and use.
- The request goes to partners that offer the funding type you named.
- A partner reviews the request, and the decision is the partner's to make.
- If an offer comes back, compare the total cost, payment schedule and terms; whether to agree is your call.
Owners in Superior, WI can send a request by phone or the form.
By Glenland Credit ยท Updated




